As explained today - we have been asked to come up with proposals for a new identity for The circle Gallery at SCCH. This is open top all FDA1 / 2 and top Up design Students. The timeline is very short - I need your first drafts by Friday early afternoon - but the brief is very specific. This is something really important that we can all have a go at - it's great portfolio work - good for the department and achievable.
The logo will be used within the gallery, on signage, marketing and advertising.
The important thing to remember is that the gallery supports the content - it is the work that is important, so it must not 'compete' - but should be typographic only, controlled and have authority and 'dignity' - it should stand alone but not clash with the existing branding.
Please submit to me by email, in single colour - on an A3 sheet - landscape, with your name in small, discrete text at the bottom left hand corner by 1.30pm on Friday - contact me if you need more details.
This should not be laboured, spend a couple of hours at most - it should be elegant, but controlled. Research art galleries and arts magazines ( there are many in the Library ) and consider how other institutes brand their visual spaces.
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