Wednesday 11 May 2011

Sanskar / India - Organ Donation

This is interesting, spotted by FDA1 Olga - it's from an Indian campaign to promote organ donation.

The comments are very harsh - and all seen to miss the point, different territories have very different visual languages - this may work very well in the countries it is intended to serve, but not here - the references don't work. India and the rest of the region are very important new growth areas for design, many UK consultancies are establishing offices there - you all need to think globaly rather than just London - your careers depend on it.

Ties in with Frankensten and artists like Vesalius, Da Vinci and Durer

1 comment:

  1. Yeah, those are strange comments. I was really surprised to see that some people say the idea is too obscure or doesn't "read" quickly enough - I think the message is obvious and instantly readable.

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