Monday 26 April 2010

Good Design improves lives.

From The Guardian today.

Yves Behar creator of the $100 laptop has worked with the Mexican optics company Augen to produce lightweight, almost unbreakable, customisable and inexpensive glasses.

Research showed that poor eyesight was severely effecting marks, and 11% of children were unable to read a blackboard or follow a lesson. Augen and Béhar are now looking at expanding the programme to other countries.



"This project follows our philosophy that design should continue to make a difference beyond the commercial world, and that non-profits do need emotional appeal and efficient solutions just as much as for-profit companies," said Béhar.

"Design can make a tremendous difference and we believe this is a responsibility that the industrial profession carries: to bring transformative solutions."

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